Finding a tech promotional product that’s genuinely useful, reasonably priced, and capable of making a brand impression isn’t easy. Most budget tech accessories either feel flimsy or lack the wow factor that makes branded merchandise memorable. The Route Light Up Logo 3-in-1 Charging Cable solves all three problems at once.

Three Devices. One Cable. Zero Fumbling.
The core function here is compatibility. The Route cable includes a USB-A tip, a USB-C tip, and a 2-in-1 dual-compatible tip designed to work with both iOS and Android devices. That means one cable covers virtually every phone your recipients are likely to own. No more pulling out three separate cables for a team charging station, no more guests at an event asking if anyone has “the right kind” of cable.
The 2A current output provides a reliable charge across compatible devices, and a built-in keychain makes it easy to keep the cable accessible at all times. It’s the kind of item that earns a permanent spot on a keyring simply because it solves a daily problem.
The Logo That Glows
The feature that earns this cable the most attention is the light-up logo function. When the cable is plugged in and charging, your logo illuminates. This requires laser engraving to reveal the light-up effect — meaning the imprint is clean, precise, and built into the product rather than printed on top of it.
In practice, this means your brand shows up every time someone charges their phone. In a hotel room, at a coffee shop, in a conference room, on a nightstand — anywhere that cable gets used, the logo glows. It’s a form of brand presence that’s difficult to replicate with screen-printed merchandise.
Tech Swag That Doesn’t Break the Budget
There’s a persistent belief that effective tech promotional products require significant investment. The Route cable challenges that directly. At under $5, it fits comfortably into trade show budgets, conference bag inserts, and large-scale giveaway campaigns without forcing difficult budget conversations.
Charging cables are one of the most universally needed accessories in daily life. People lose them, forget them, and can never have too many. That universal utility means this isn’t a product that gets politely accepted and then discarded — it gets used, and the logo travels with it.
What to Know Before You Order
The Route cable is available in Black, Royal Blue, and White. It’s not compatible with iPad Pro, and it performs best when charged via an AC adapter, power bank, or car charger rather than a laptop USB port. For most trade show, event, or gifting contexts, these considerations won’t affect the experience.
The laser engraving requirement for the light-up function means your artwork should be clean and bold for best results. Single-color logos and icon-style marks translate particularly well.
Built for Events, Built for Brand Recall
The Route Light Up 3-in-1 Cable is ideal for tech companies, startups, conferences, trade shows, university programs, and any brand that wants to stay in people’s pockets — literally. It also works well as a companion item in a branded tech kit alongside earbuds, a power bank, or a mouse pad.
Contact Sonic Promos at info@sonicpromos.com to learn more about minimums, lead times, and design options. Let’s get your logo glowing.
