Promotional Planning

Don't rush a purchase until you've addressed the basics. Thoughtful answers to these six questions should precede any promotional campaign.

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This One Time... at Brand Camp

Come for creative product campaign ideas and branding advice. Stick around for obscure movie references.

For Broncos Fans

Do we have any Denver fans reading this blog? If so, this picture is for you:
Broncos-Super-Bowl-Shirts Custom
(source)

Whomp whomp. Sorry, that wasn't nice. We're (mostly) Redskins fans in this office, so we feel your pain. Except I'm sure a loss stings a lot more when you actually make it to the Super Bowl.

As we've written about before, the United States sends a lot of used apparel to developing countries. Sometimes even brand new apparel, as is the case with the Broncos T-shirt above.

To prepare for the buying frenzy of emotional fans post Super Bowl, merchandise must be printed and delivered days before the game's outcome is determined. The NFL used to destroy all merchandise produced for the game's loser, but thanks to an agreement with World Vision, these items now get shipped overseas to those in need. The only requirement is that merchandise be distributed outside of the United States.

So, if you're a die-hard fan determined to nab a tee for yourself, better book an international flight. Though really, who would want a memorandum of that game?

Again, sorry Denver.

This Week at Sonic Promos 6.10.14
This Week at Sonic Promos 6.3.14
 

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Thursday, 28 May 2020
"I am extremely pleased with my sales representative—Marsha!!! She is fabulous. She knows the business and is a true asset to me and to Sonic Promos. Thank you for all the wonderful service and products I receive from all of you. You make it easy for me to pass your business onto others because you don’t disappoint."
-Vickie H.