SXSW 2013 ended nearly three weeks ago, so I'm more than a little late in posting this recap. Better late than never, right?
If you're a longtime reader of our blog, you might remember our post last March highlighting the various materials that Sonic created for .CO's SXSW 2012 event lineup. Well, this year I had the opportunity to visit with .CO at the Tech Cocktail event held at Stage on 6th and got to see all of Jamie's hard work in person.
.CO definitely knows how to create a buzz! I had a great time helping with the photo booth, chatting with attendees and watching guests enjoy the materials.
Here's a look at some of the items created for the event:


These bright orange glasses, SoftStyle T-shirts and bandannas were a huge hit at Tech Cocktail! People snatched them up left and right. Even the bartenders were sporting bandannas.

The bandannas were also a popular choice of prop at the interactive photo booth. Pictures from the booth displayed on rotation at the entrance to Stage on 6th.


These watches were a fully custom piece. Tidy packaging made them easy to unpack, stack and hand out.

Be sure to check out .CO's recap of the Tech Cocktail event and the rest of their experience at SXSW 2013!













