"Which products do you really like?"
Clients ask us that question all the time. We never know quite how to respond, because every product that we recommend for a project is one we honestly believe to be a great choice.
I suppose, though, that what they're really after is our personal opinion, not our professional opinion. And like "neutral" parents, we'd be lying if we said we didn't have our favorites.
I asked some of Sonic's staff to weigh in:
Debbie's Pick: Rechargeable External Power Bank
"I love this product. It first caught my attention when we saw it demonstrated at the conference in Nashville earlier this year. The light changes color to indicate its level of charge: purple for full charge, blue for half charge and red for low charge. I think it would make a perfect executive gift or incentive for traveling employees."
Lindsay's Pick: The Gripstic
"I remember rolling my eyes when I saw this piece at a show in Atlantic City last year. I mean, the name is pretty ridiculous. I grabbed a few samples and surprised myself by actually using them at home. I still do. They're really easy to slide on and off and they create an air-tight seal. I think it's a fun product for inexpensive event giveaways, food and beverage promotions, and campaigns targeting college students. The only downside is the small imprint area; it's not the best choice for text-heavy artwork or logos with fine detail."
Jamie's Picks: Bookbound Journals and the Camelbak Eddy Water Bottle
"If I said that I had three of these journals on my desk right now, would that make me sound crazy? These are my go-to notebooks. They look professional for meetings, they're the perfect size to easily throw in my bag as I'm walking out the door, and I like the pocket for notes and business cards in the back.
As for the Camelbak, I'm completely in love with the straw. It's almost reached the point where I refuse to drink from any other bottle."
Michael's Pick: Bottle Opener
"I'm a big fan of the bottle opener key chain. I got one at the finish line of my first Mud Dog Run. It has a full color imprint and is shaped like a dog tag. I use it all the time, mainly because it's attached to something very important: my keys. Truly, any kind of bottle opener is a good one. They're an important device, providing access to the sweet nectar that is beer."
Seth's Pick: Pizza Cutter
"The Pizza Cutter gets a lot of use in our household; our family easily consumes 12 quesadillas per week. My favorite version features a blade that detaches from the handle. Both pieces are dishwasher-safe and easily cleaned. It's just so simple. When I'm using this product for a campaign, I like to package the cutters in small cardboard pizza boxes for easy distribution and mailing."
What are your favorite promotional products? Take a look at your desk, fridge, kitchen drawer, dashboard, and purse. Tell us what you find and what you'd hate to live without!